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Netflix has announced a collaboration with Spotify to launch video versions of 16 popular podcasts covering sports, culture, entertainment, and true crime, set to debut early next year. This partnership aims to enhance content distribution while preventing these shows from appearing in full on YouTube, Netflix's main competitor.
The article discusses the concept of news agents, which are systems or algorithms designed to curate and deliver personalized news content to users. It explores the challenges and opportunities presented by these technologies in the context of information overload and the evolving landscape of digital media. The author emphasizes the importance of user-centric design in developing effective news agents.
The article provides insights into aligning marketing strategies with the media consumption habits of different generations. It emphasizes the importance of understanding generational preferences to effectively reach target audiences through tailored media approaches.
Tech giants are entering the $177 billion retail media industry by leveraging demand-side platforms (DSPs) to connect advertisers with retailers' media networks. These DSPs enable real-time bidding and optimization of digital ad inventory across multiple publishers, playing a crucial role in the retail media ecosystem.
The content appears to be corrupted or unreadable, making it impossible to extract coherent information or summarize the main points. The article may contain a survey or analysis related to artificial intelligence or media trends for 2025, but the details are not accessible due to the encoding issues.
The content of the article appears to be corrupted or unreadable, making it impossible to summarize its main ideas or themes effectively. No coherent information or details about Max Zavidow's short film or related topics can be extracted from the text provided.
YouTube has successfully attracted TV viewers by adapting its content for larger screens and enhancing its app features. Influencers and creators are producing longer, family-friendly videos that resonate with audiences, contributing to YouTube's growing popularity in the living room.
203 Media, founded by Josh Suggs, specializes in authentic street interviews for brands, but the job can be challenging, requiring interviewers to overcome social anxiety to engage the public effectively. Suggs has expanded his team to enhance the company's reach and production quality.
The content of the article appears to be corrupted and unreadable, making it impossible to extract coherent information or insights. It seems to contain a mix of random characters and symbols without any discernible message.
Dotdash Meredith CEO Neil Vogel discusses the media industry's transition to AI and the importance of preparing for potential disruptions like "Google Zero," where reliance on Google traffic is minimized. He emphasizes building direct audience relationships, developing ad tech, and innovating content consumption methods to remain competitive in a rapidly changing landscape.
The article explores the transformation of various forms of media into television-like experiences, highlighting how the boundaries between traditional television and other content formats have blurred. It examines the implications of this shift on audience engagement and content consumption in the digital age.
The webinar hosted by The Economist and deepset focuses on the integration of AI in media and publishing, highlighting strategies for empowering editorial teams and achieving business outcomes. Participants will learn about The Economist's AI initiatives, gain insights into practical applications, and leave equipped with a framework for implementing purpose-driven AI in their organizations.
The article discusses strategies for effectively getting quoted in the press, emphasizing the importance of building relationships with journalists and providing valuable insights. It offers practical tips on how to position oneself as a credible source and enhance visibility in media outlets.
YouTube has achieved a 12.4% share of US TV viewing, solidifying its position as a leading platform in American living rooms for the third consecutive month. Its growth is fueled by significant deals, such as exclusive NFL game streaming, and an expanding slate of scripted content, which has led to increased advertising revenue surpassing that of traditional broadcast networks.
The article explores the complexities of women's representation in media, emphasizing that empowerment goes beyond mere visibility. It discusses the importance of authentic narratives and the need for diverse portrayals that reflect real women's experiences and challenges in society.
The article discusses the complexities surrounding copyright issues related to fictional characters, particularly focusing on the balance between protecting creators' rights and allowing the public to engage with and reinterpret these characters. It highlights ongoing debates and legal battles that shape how such characters can be used in various forms of media and fan creations.
The article discusses the implications of the dull media tariff, which aims to regulate the pricing and accessibility of media services. It highlights concerns about the potential negative impact on content diversity and innovation within the industry. The piece argues for a more balanced approach to media tariffs to encourage creativity and competition.
YouTube has launched a weekly top podcast shows chart, positioning itself as a major competitor to Spotify and Apple in the podcasting space. With podcasts like "The Joe Rogan Experience" leading the chart, YouTube is reported to have over one billion monthly active views for podcasts, making it the preferred platform for listeners. The new chart will track U.S. podcasts based on watch time and will be updated every Wednesday.
Publications targeting LGBTQ+ and diverse audiences are experiencing a significant decline in advertising revenue due to increased discrimination and backlash against diversity and inclusion efforts. Editors indicate that a previous trend of corporate support has reversed, with advertisers becoming more cautious in their partnerships following political pressures against DEI initiatives. Despite some publications managing to adapt, the overall mood among brands has shifted negatively.
AI companies may soon have to compensate publishers for their content used in AI-generated responses, as proposed by the IAB Tech Lab's new monetization protocol. While some companies like Perplexity are already setting aside funds for this purpose, many publishers remain optimistic about leveraging AI for business growth amidst the evolving media landscape. Additionally, the emergence of programmatic pause ads in connected TV is changing the advertising dynamic, raising questions about user experience and content integration.
The article appears to be corrupted or improperly formatted, resulting in unreadable content that does not convey any coherent information about sound effects or related topics. As such, no meaningful summary can be derived from it.
Trump's second term in office showcases a strategic blend of historical propaganda tactics and modern media aesthetics, transforming his governance into a form of world-building. By leveraging dramatic imagery and misinformation, he positions his controversial policies as heroic while undermining institutional checks and balances.
Emilie Gerber, founder and CEO of Six Eastern, discusses the importance of strategic public relations for startups, emphasizing credibility and trust built through media coverage. She highlights the need for founders to engage actively in PR, the benefits of compelling storytelling, and the growing impact of new media formats like podcasts over traditional outlets in reaching target audiences.
The article discusses the significant decline in U.S. advertising spending, highlighting factors contributing to this downturn. It examines the broader implications for the advertising industry and the potential effects on media and marketing strategies moving forward.
The U.S. television industry's annual ad-selling season faces uncertainty due to potential tariff-induced economic downturns. Analysts predict a significant drop in ad spending, estimating a decline of $4 billion, as brands may reduce their commitments amid waning consumer confidence. Media companies are expected to make pricing concessions to attract advertisers during this challenging period.
The Guardian has introduced a new global homepage and app, focusing on mobile-first design to enhance user engagement and content accessibility. The redesign, which includes personalized features and a fresh visual approach, aims to cater to the diverse needs of its readership while reflecting the brand's journalistic breadth.
Vuz has secured $12 million in funding to expand its immersive video experiences, targeting both emerging markets and the U.S. The investment aims to enhance the company's offerings in the growing field of interactive and immersive media.
Wikipedia's recent attempt to integrate AI-generated summaries faced a strong backlash from its volunteer editors, leading to the swift cancellation of the pilot project. The incident highlights the broader challenges in the media industry as AI technologies are introduced, revealing the need for careful implementation and communication with editorial teams.
The article discusses the concept of engineered addictions in modern society, focusing on how technology and media are designed to create dependency and compulsive behavior among users. It highlights the psychological and social implications of these addictions, urging readers to recognize and mitigate their effects on daily life.
Digital-native publishers like Business Insider are facing significant challenges due to the rise of AI, which threatens their traditional traffic-dependent business model. CEO Barbara Peng announced a strategic shift towards AI integration, emphasizing a need to reduce reliance on web traffic while exploring new revenue streams like subscriptions and live events. However, the transition is seen as reactive rather than proactive, highlighting the vulnerabilities of such publishers in the evolving media landscape.
HARO (Help a Reporter Out) is making a comeback, and the article discusses its revival in the podcast format. It highlights how this platform continues to connect journalists with sources, and the potential benefits for marketers and PR professionals in leveraging this tool for media exposure.
Kantar's Media Reactions 2025 study reveals that The New York Times, Amazon, Apple TV, and Netflix are the most preferred media brands for advertising among US consumers. While receptivity to advertising has increased, marketers are still struggling to create tailored content for different channels, leading to a disconnect between consumer preferences and marketing strategies for 2026.
Research by Dr. Karen Nelson-Field and VCCP Media reveals that distinctive branded assets significantly enhance effectiveness in low-attention digital environments, showing a 2.5x increase in business outcomes compared to weak branding. The study emphasizes the necessity of aligning creative with media to maximize impact, particularly as most digital ads receive less than 2.5 seconds of attention. A five-point plan is suggested for brands to optimize their asset usage and improve memory encoding in advertising.
CNN CEO Mark Thompson reportedly instructed reporters to reduce coverage of the controversial demolition of the East Wing of the White House following his visit there, despite widespread criticism from public figures and a majority of the public disapproving of the project. CNN has denied these claims, stating there is "zero truth" to the allegations made in a report about Thompson's editorial direction. The incident underscores concerns about media independence in relation to the Trump administration.