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This webinar discusses how AI agents are transforming marketing strategies by creating new channels and influencing customer behavior. Snowflake experts will share insights on adapting to these changes and maintaining a competitive edge in 2026.
The article outlines key trends expected to shape marketing in 2026, driven largely by AI advancements. It discusses shifts in copywriting, media buying, and team structures, emphasizing the importance of brand differentiation and the evolving roles of marketers.