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Klarna is partnering with Marqeta to launch its debit card in 15 new European countries. This expansion aims to enhance Klarna's payment options across the continent. Marqeta’s platform will support the rollout by providing tailored card solutions.
Klarna is launching two new monthly membership tiers that offer benefits like cash back, travel insurance, and airport lounge access. The plans will first be available in Europe and the UK, followed by the U.S. by year’s end, aiming to attract consumers seeking premium features without the costs of traditional credit cards.
Klarna is launching its own Visa debit card, the Klarna Card, as part of its strategy to expand beyond its "buy now, pay later" services and position itself as a comprehensive banking player. The card will allow users to access various funding sources and is being piloted in the U.S. before a wider rollout, while Klarna partners with WebBank to offer FDIC-insured accounts.
Klarna has successfully signed up over one million Americans for its debit card within just eleven weeks of its launch on July 4th. The card offers consumers the ability to pay upfront or in installments, with daily sign-ups peaking at 50,000, prompting plans for expansion into additional markets across Europe.