Disney has signed a three-year deal with OpenAI to integrate its characters into the Sora AI video generator. Users will be able to create videos featuring over 200 Disney, Marvel, Pixar, and Star Wars characters, while Disney makes a $1 billion investment in OpenAI. The agreement excludes talent likenesses or voices.

Disney is investing $1 billion in OpenAI and will let users create videos featuring over 200 of its characters through the Sora app. The partnership aims to explore AI's role in storytelling while addressing copyright concerns. Disney is also using OpenAI's technology internally and pursuing legal action against companies it believes infringe on its copyrights.