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Visa is launching a Trusted Agent Protocol to protect merchants from fraudulent bots during transactions with AI agents. This protocol uses cryptographic signatures to verify trusted agents and secure transactions, allowing AI to make purchases on behalf of consumers. It aims to enhance confidence in the agentic commerce ecosystem.
Visa and Aldar have introduced a voice-enabled payment system through the Live Aldar app, allowing customers to pay real estate service charges via an AI agent. This new feature aims to streamline routine transactions and enhance user convenience while ensuring security and transparency.
Visa and Mastercard have introduced new AI-powered shopping tools designed to enhance the consumer shopping experience by providing personalized recommendations and improved security features. These innovations aim to streamline payment processes and make online shopping safer and more efficient for users.
Visa's ARIC Risk Hub, utilizing advanced AI technology, has enabled Norway's Eika Group to reduce phishing losses by 90% within a year. The platform creates user profiles to distinguish fraudulent activities and adapts to evolving threats, enhancing fraud prevention for financial institutions globally.