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This article explains how to conduct user research without direct access to users by leveraging AI-generated personas. It provides practical prompts for creating detailed user profiles and simulating user interviews to refine product ideas and messaging.
This article outlines key strategies for product managers starting from zero. It emphasizes the importance of listening to users, establishing guiding principles, executing quickly, and relying on qualitative insights over metrics in the early stages. The author shares personal experiences and lessons learned at Merge.