Shopify is set to roll out stablecoin payments using USDC to its merchants later this year, marking its largest move into the cryptocurrency space. The integration, developed in collaboration with Coinbase and Stripe, aims to streamline payments for online retailers by allowing faster transactions and reduced fees. Merchants will have the option to accept USDC payments automatically, with incentives like cash back for those who do.
Bernstein analysts predict that USDC's supply will increase from $76 billion to $220 billion by the end of 2027, capturing one-third of the stablecoin market. Key factors driving this growth include Circle's regulatory compliance, partnerships with major exchanges, and the recent implementation of the GENIUS Act, which favors U.S.-based stablecoin issuers.