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Box and Chime are among several companies hiring for high-paying editorial positions, signaling a trend where non-media organizations are creating editorial teams. This shift reflects a broader recognition that storytelling is essential for engaging customers. The author also shares a strategy for job searching that involves adjusting location filters on LinkedIn.
The article discusses the rising demand for storytellers in companies and how the landscape has shifted with new distribution tools. It emphasizes the importance of finding a storyteller who can craft engaging narratives from everyday experiences rather than just focusing on flashy founding stories. The author also outlines key qualities to consider when hiring a storyteller.