Google is testing ads in its AI Mode searches, placing them at the bottom of results. This change is part of ongoing experiments and doesn’t currently allow users to hide these sponsored results. Organic links are still prioritized above the ads.

Google is rolling out its advanced Gemini 2.5 Pro model and Deep Search feature in AI Mode for Google AI Pro and AI Ultra subscribers, enhancing search capabilities with powerful tools for complex queries and in-depth research. Additionally, a new AI-powered calling feature allows users to gather pricing and availability information from local businesses without making phone calls, streamlining the search experience.

Google has promoted its latest AI search product, "AI Mode," through its homepage Doodle, highlighting its commitment to integrating AI features amidst competition from startups like OpenAI. AI Mode, powered by Google's Gemini model, allows users to interact through text, voice, or images for complex queries, streamlining the search experience. The feature has been gradually rolled out to more U.S. users since its introduction.