Without has developed a fresh visual and verbal identity for Sleepover, a new airport service providing relaxation pods for travelers. The branding aims to stand out in chaotic airport settings and appeal to a diverse, international audience, using playful elements to enhance the travel experience.
Koto's redesign for Tripadvisor focuses on authentic travel experiences and the voices of its vast community of reviewers. By using relatable imagery and a warmer, friendlier tone, the new identity aims to foster genuine connections with users while enhancing brand visibility without losing its essence.