Big Hug, an independent UK brewer, has launched a new identity designed by JDO to strengthen its mission as a 100% positive impact business. The rebrand, revealed at the London Craft Beer Festival, emphasizes a unified visual system that reflects both the brewery's personality and its commitment to social causes. This strategic redesign aims to attract discerning consumers by blending craft aesthetics with a clear narrative of purpose.

Gage Roads has launched "Huey," a mid-strength coastal lager, accompanied by branding and packaging that reflect classic coastal vibes and nostalgia. The design features retro typography, the brewery's mascot, and a clear bottle that enhances the visual appeal, celebrating Gage Roads' connection to its coastal origins and commitment to natural ingredients.