The Volkswagen logo has sparked confusion and debate among fans and critics alike, primarily due to its recent redesign, which some argue resembles other brands too closely. This situation highlights the complexities of branding in the automotive industry, where logos are not just symbols but critical components of identity and customer perception.
Artificial intelligence faces significant branding challenges due to its cumbersome name and the ambiguity of its abbreviation "AI," which can be confused with names like "Al." This article explores the linguistic and branding issues surrounding AI and the potential need for a rebranding before artificial general intelligence becomes mainstream.