The article details Athletics NYC's redesign of the S.C. GJØA soccer brand, focusing on modernizing the identity of Brooklyn's oldest youth soccer club. They drew inspiration from the club's maritime history to create a fresh, geometric logo and cohesive design system that resonates with both heritage and today's youth culture.

The Brooklyn Film Festival has introduced a playful new visual identity that challenges traditional screen time concepts. The revamped branding aims to engage audiences and reflect the festival's innovative spirit. Creative elements emphasize a dynamic approach to film and storytelling, inviting participants to explore new narratives.