Klarna is launching two new monthly membership tiers that offer benefits like cash back, travel insurance, and airport lounge access. The plans will first be available in Europe and the UK, followed by the U.S. by year’s end, aiming to attract consumers seeking premium features without the costs of traditional credit cards.

Klarna is expanding its services to include peer-to-peer payments, countering claims that it competes directly with services like Vipps and Swish. While currently using traditional banking methods, Klarna is exploring stablecoin options for future transactions.

Klarna is launching its own Visa debit card, the Klarna Card, as part of its strategy to expand beyond its "buy now, pay later" services and position itself as a comprehensive banking player. The card will allow users to access various funding sources and is being piloted in the U.S. before a wider rollout, while Klarna partners with WebBank to offer FDIC-insured accounts.