Meta reported a 25% increase in revenue for Q4 2025, driven by a surge in ad impressions and prices as it leverages AI in its advertising model. The company now has 3.58 billion daily users, reflecting its massive reach in the digital ad market.

Meta Platforms' shares jumped 11% after the company forecasted third-quarter revenue exceeding analysts' expectations, driven by advancements in artificial intelligence for its advertising business. Despite rising capital expenditures and scrutiny over its aggressive AI spending, investor confidence remains bolstered by the company's commitment to AI development.