The article discusses OpenAI's recent job listing for a marketing platform focused on integrating ChatGPT into advertising. It highlights the growing interest in AI-driven marketing solutions and how companies are adapting to leverage these technologies for improved customer engagement.
OpenAI's first major marketing campaign for ChatGPT showcases how the AI tool integrates into everyday life, helping individuals achieve personal goals and milestones. Shot in the US and UK, the campaign emphasizes human stories and the subtle benefits of using AI, rather than focusing solely on the technology itself.