This article discusses the complexities of using generative AI in design, focusing on the tension between individual effort and collaboration. The author critiques the hype around AI and explores the idea of viewing it as an instrument rather than an intelligence, emphasizing the importance of human discernment and creativity in the process.

The article explores the intersection of artificial intelligence and creativity, discussing how AI can enhance creative processes rather than replace human creativity. It emphasizes the potential for collaboration between AI and human creators, suggesting that AI can serve as a tool for inspiration and innovation in various fields.