Large image file sizes can significantly impact email loading speed and user experience, especially in a mobile-first world. This article discusses best practices for optimizing image sizes in email marketing, including specific guidelines for images and GIFs, and emphasizes the importance of balancing creativity with performance.

The article discusses the common issue of oversized images on websites and their negative impact on loading times and user experience. It emphasizes the importance of optimizing image sizes for better performance and offers tips for web developers to manage image dimensions effectively.