The article discusses the phenomenon of "enshittification," where platforms and services degrade in quality over time as they prioritize short-term profits over user experience. It examines the implications of this trend for the economy and society, drawing on examples from various industries. The author argues that understanding this process is crucial for addressing the challenges posed by deteriorating services and maintaining a healthy digital ecosystem.

The article discusses the reasons behind the churn of free users in digital services, highlighting factors such as lack of engagement, poor user experience, and the absence of compelling value propositions. It emphasizes the importance of understanding user behavior and preferences to improve retention strategies and reduce churn rates.