The article discusses a trusted approach to integrating artificial intelligence within organizations, emphasizing the importance of ethical considerations, transparency, and accountability. It outlines key strategies for effectively implementing AI technologies while maintaining trust among stakeholders. The focus is on aligning AI initiatives with organizational values and ensuring responsible usage.

Social media marketing ethics are increasingly challenged by the rise of AI, raising concerns over authenticity, data privacy, and audience trust. Brands must adapt to these changes by maintaining transparency, protecting consumer privacy, disclosing AI use, and promoting inclusivity to build trust and avoid reputational damage.