Roku is testing a redesign of its homepage aimed at enhancing personalization for users. The changes are expected to improve content discovery and provide a more tailored viewing experience. Feedback from users will play a crucial role in finalizing the new interface.
Netflix is rolling out a significant redesign of its TV app, featuring a new top navigation bar and enhanced recommendation features. The updates include a shift to a "My Netflix" section, generative AI search capabilities, and vertical video clips for mobile users, all aimed at personalizing the viewing experience.