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Social media is capturing the majority of digital attention, with video content significantly outpacing traditional TV viewership, according to a recent report. The findings highlight a continuing shift in consumer behavior towards online platforms, emphasizing the importance for brands to adapt their marketing strategies accordingly.
The article discusses effective strategies for maintaining consistency in social media posting, emphasizing the importance of planning, repurposing content, and developing a content calendar. It offers practical tips and reminders to help marketers and businesses create a steady flow of relevant posts to engage their audience.
John Rush shares 24 effective strategies for acquiring the first 100 users for startups, including techniques like cold emailing, social media outreach, offering free pilots, and leveraging podcasts and webinars. He emphasizes the importance of personalization and creativity in marketing efforts to engage potential users effectively.