Proving the ROI of organic social media is crucial for social media managers to secure budgets and demonstrate business impact. This toolkit offers resources such as goal-setting templates, analytics tools, benchmark data, and presentation decks to help quantify and communicate the value of social media efforts effectively.

Assembly is an all-in-one platform designed for marketers and agencies to draft, plan, and schedule social media content efficiently across multiple channels. It features a user-friendly editor, built-in approval systems, and comprehensive analytics to enhance content performance and engagement. The platform also offers tools like auto-engagement features and best time recommendations to maximize ROI.

LinkedIn has introduced enhanced post-level analytics, allowing users to track engagement metrics more effectively. These updates aim to provide deeper insights into audience interactions, helping content creators optimize their strategies for better reach and engagement. The new features include improved visibility of post performance and audience demographics.