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The European Union is relaxing key elements of its GDPR and AI Act under pressure from tech companies and the US government. Changes include fewer cookie pop-ups and looser rules for using personal data in AI training. The proposal now heads to the European Parliament for approval, where it may face significant pushback.
The European Union is considering changes to its regulations regarding cookie consent pop-ups, aiming to simplify the process for users and reduce the overwhelming number of consent requests experienced online. This initiative seeks to enhance user experience and ensure better compliance with privacy laws while balancing the needs of businesses.