SoFi CEO Anthony Noto announced plans to reintroduce cryptocurrency investing by the end of the year, following a shift in regulatory guidelines under the Trump administration. The fintech company aims to integrate crypto capabilities across its product offerings and expand into various digital finance areas, citing a favorable regulatory environment for banks engaging in crypto activities.

SoFi Technologies is set to reenter the crypto market, focusing on stablecoin issuance and tokenized loans, after pausing its crypto offerings two years ago. With favorable regulatory conditions under the Trump administration, SoFi aims to launch these services within the next two years, highlighting the financial advantages of blockchain technology.