Google’s search head, Liz Reid, asserts that AI is not negatively impacting web traffic, claiming that total organic click volume remains stable and that searches are increasing. However, her blog post lacks concrete data to support these claims, especially in light of a recent study indicating lower click-through rates with AI Overviews. Reid suggests that search trends are evolving and emphasizes the growing demand for authentic voices in search results, hinting at a partnership with Reddit to enhance AI training.