This article outlines a checklist to help brands improve their visibility in AI-powered search results. It covers assessing current search readiness, defining an AEO strategy, optimizing content, establishing a technical foundation, enhancing credibility, and monitoring performance. Completing the checklist can help identify gaps and opportunities for improvement.

Ahrefs analyzed over 1 billion data points to uncover trends in AI search visibility. Key findings include the strong influence of YouTube on AI citations, the minimal correlation between content length and visibility, and the importance of fresh content for higher rankings.