MrBeast's company, Beast Industries, is buying Step, a banking app aimed at Gen Z. Step has over 7 million users and focuses on financial education and services for teens. This move aligns with MrBeast's goal of providing financial knowledge he lacked growing up.

MrBeast's company, Beast Industries, is planning to launch a financial services platform and a phone company called Beast Mobile. The CEO announced these plans at The New York Times' DealBook Summit, highlighting a shift beyond YouTube to include fintech offerings targeted at MrBeast's audience. The company aims to control costs after generating over $400 million in revenue last year.