The article discusses the decline of product trios, which refers to the combination of three interconnected products that enhance user experience. It analyzes the reasons behind this trend, including market saturation and changing consumer preferences, highlighting the need for companies to adapt their strategies to remain competitive.
The article discusses the concept of distribution as a significant competitive advantage in today's market, emphasizing that it may be the only remaining "moat" for businesses. It explores how effective distribution strategies can outperform traditional metrics of success and drive sustainable growth.