Fiverr, the freelance marketplace, is experiencing significant layoffs as the demand for AI-driven services grows, impacting traditional freelance jobs. The shift towards automation and AI solutions is reshaping the landscape for freelancers, leading to concerns about the future of gig work.

Companies are increasingly laying off employees while implementing AI technologies, but many are reluctant to explicitly connect job cuts to AI advancements, opting instead for vague terms like "restructuring." Experts suggest that this trend reflects a strategic avoidance of backlash from employees and the public, even as AI's role in workforce changes becomes more apparent. The article highlights that while AI can automate many tasks, the need for human expertise remains crucial in various roles.

The rise of generative AI is causing widespread layoffs in consulting firms, prompting employees to create shadow AI apps to maintain their relevance and productivity. These unauthorized tools are increasingly being adopted as traditional IT frameworks struggle to keep pace, leading to a need for strategic governance to manage associated risks.

Many American companies are choosing to maintain or reduce their workforce sizes while still growing profits, relying on artificial intelligence to automate processes. Firms like JPMorgan Chase emphasize a reluctance to hire despite operational needs, reflecting a broader trend of cost-cutting in an uncertain economic climate.