The article provides an in-depth guide for designers on how to effectively utilize large language models (LLMs) in their work. It explores best practices, potential applications, and the implications of integrating LLM technology into the design process. The piece aims to empower designers by equipping them with knowledge about leveraging AI to enhance creativity and productivity.

The initial excitement surrounding large language models (LLMs) is fading, revealing a need for a more grounded approach. As many companies struggle to achieve positive outcomes with LLMs, a shift towards smaller, open-source models—known as small language models (SLMs)—is emerging, emphasizing their effectiveness for simpler tasks and fostering a more ethical and sustainable use of AI technology.