Spotify has submitted an update for its iOS app that allows users to view subscription pricing and subscribe via external web links, bypassing Apple's in-app purchase system. This change is a response to a recent ruling that enables developers to offer alternative payment options, potentially benefiting both consumers and creators on the platform.
Spotify has reported a significant increase in subscriptions following the implementation of support for external payment options on iOS. This change allows users to bypass Apple's in-app payment system, leading to greater flexibility and potential savings for customers. The move is seen as a strategic effort to enhance user acquisition and retention in a competitive market.