Adobe unveiled Firefly 5, its latest image-generation model, which supports higher resolutions and improved human rendering. The model features prompt-based editing, allowing creators to make specific changes to generated images without starting over. Adobe is also expanding its offerings with third-party models and custom model options for creators.

Adobe has integrated Google's Gemini 2.5 Flash Image into its Firefly and Adobe Express platforms, allowing creators enhanced capabilities in visual generation. To celebrate this launch, Adobe is offering unlimited generations for Firefly and Creative Cloud subscribers until September 1, while new users on the free plan can access up to 20 generations. Despite the advancements in image quality and editing control, Google acknowledges that the model has limitations, including potential inaccuracies in generated content.