The article discusses Google's launch of a new protocol designed for agent-driven purchases, aiming to streamline online shopping experiences. This initiative is expected to enhance efficiency and convenience for consumers utilizing automated agents to complete transactions.

Google's new app, Doppl, leverages AI technology to allow users to virtually try on outfits before making a purchase. This innovative feature aims to enhance the online shopping experience by helping consumers visualize how clothing items will look on them without the need for physical trying on. Doppl is part of a growing trend in retail technology that seeks to reduce return rates and improve customer satisfaction.