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Strategy has raised $2.521 billion by pricing 28 million shares of variable rate preferred stock, enabling the potential addition of 17,000 bitcoin to its treasury without diluting equity. TD Cowen maintains a bullish outlook on the company, with a buy rating and a price target of $680 per share.
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The article discusses the strategic timing for launching fundraising efforts, advising against starting a campaign in late December due to holiday distractions and decreased investor engagement. It emphasizes the importance of choosing optimal moments for fundraising to enhance success rates.