Salesforce rolled out Backup & Recover Next, a fully native backup solution with FedRAMP High authorization. It automates daily backups of all objects and sandboxes, offers fast, granular restores, and keeps data within the Salesforce Trust Boundary to meet strict security and residency requirements.

Universal Analytics offers an IP-address masking feature that truncates user IP addresses to enhance privacy and comply with data protection regulations. The process occurs in memory before any data is stored, ensuring full IP addresses are never recorded. Website owners can implement this feature using the anonymize_ip configuration in the gtag.js library.