Adding email verification before form submission can increase lead capture by addressing issues such as typos in email addresses, which lead to significant revenue loss. Implementing real-time verification helps maintain a clean and accurate customer database, improves deliverability, and ensures that only valid, interested contacts are engaged. Additionally, confirmed opt-in enhances consent and sender reputation, reducing the risk of emails ending up in spam.

Winning back dead leads involves a strategic approach that includes personalized communication, understanding the reasons for disengagement, and providing value through targeted content. By re-engaging these leads with tailored messages and offers, businesses can significantly increase their chances of conversion and build stronger relationships.