The article discusses the evolving relationship between brand loyalty and consumer demand in the context of artificial intelligence. It highlights how AI is changing marketing strategies and consumer behavior, leading brands to adapt to a more dynamic marketplace. The piece emphasizes the importance of understanding both brand and demand to succeed in this new landscape.

The article discusses the concept of demand intensity, exploring how consumer behavior and market conditions influence the strength and nature of demand for various products. It highlights the importance of understanding these dynamics to effectively strategize marketing and sales efforts in a competitive landscape.