William Stout Architectural Books, a renowned bookstore specializing in design and architecture, has unveiled a new brand identity created by Jony Ive's firm, LoveFrom. The rebranding includes a custom typeface and an updated visual aesthetic aimed at preserving the bookstore's legacy while enhancing its appeal to both local and online customers.

SOMA's branding and visual identity, designed by Made by Ruda, embodies a modular system that reflects the adaptability and architectural logic of the studio. By deconstructing the typography and emphasizing core values such as collaboration and innovation, the identity showcases a dynamic and evolving brand presence. This project exemplifies how thoughtful design can capture a company's philosophy through a flexible and memorable visual system.