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Stape GTM Helper is a free Chrome extension that enhances Google Tag Manager (GTM) debugging. It introduces features like color-coded tags, error identification, and structured views for easier navigation in GTM's preview mode. This tool is designed for marketing agencies, developers, and anyone who regularly uses GTM.
Tag sequencing in Google Tag Manager (GTM) is crucial for ensuring accurate website analytics, especially when consent management is involved. Improper tag firing can lead to significant data loss and misleading conversion metrics. By prioritizing consent scripts and regularly auditing setups, marketers can maintain reliable data integrity and optimize tracking.