The provided URL leads to a demo request page for Amplitude, a product analytics platform. Visitors can fill out a form to schedule a demo and learn more about how Amplitude can help improve their product strategies through data insights.

Overlapping metrics in e-commerce can reveal hidden issues that single metrics may overlook. By analyzing pairs of metrics, such as product views and bounce rates or sessions and scroll depth, businesses can diagnose problems more effectively. This approach helps teams validate their data insights and avoid misdiagnosing trends, ultimately improving their e-commerce strategies.