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Affinity has made its professional design software free, putting pressure on Adobe's Creative Cloud subscriptions. The article explores whether creatives will switch to Affinity or remain loyal to Adobe, revealing their dependence on AI tools integrated into their workflows.
Affinity has rebranded following its acquisition by Canva, introducing a fresh visual identity and a free product. The new design emphasizes playfulness and approachability, featuring a unique logomark and a versatile typeface, while aiming to distinguish itself from Canva.