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Saved February 14, 2026
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Apple reported its largest quarter ever, driven by strong iPhone 17 sales, generating $143.8 billion in revenue. CEO Tim Cook noted high demand is straining supply due to production limits on advanced chips. While Mac revenue fell, other areas like iPad saw growth, and Apple remains optimistic about its future performance.
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Apple announced its largest revenue quarter ever, hitting $143.8 billion, with iPhone sales accounting for $85.3 billion. The iPhone 17 lineup has proven to be extremely popular, driving a 23% growth compared to the previous year. CEO Tim Cook noted strong demand, leading to very low inventory levels and challenges in meeting customer needs due to constraints in the supply chain, particularly with the production of cutting-edge 3nm chips by TSMC.
The performance of other product lines was mixed. While the Mac saw a 7% decline in revenue, it still generated $8.4 billion, reflecting a strong installed base. Analysts speculated about upcoming Mac releases, but CFO Kevan Parekh offered little insight. In contrast, the iPad and wearables experienced slight increases and declines, respectively. Notably, the wearables category has faced ten consecutive quarters of decline, although demand for AirPods Pro 3 was strong but constrained.
Apple's gross margin reached 48.2%, exceeding expectations, partly due to a higher proportion of high-margin product sales. Despite anticipated challenges from rising memory prices, the company projected an impressive revenue forecast of $108 billion to $111 billion for the next quarter, suggesting that even non-holiday periods could see substantial earnings. Meanwhile, details on Apple's collaboration with Google regarding AI remain under wraps, frustrating analysts seeking more information.
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