Apple plans to overhaul Siri, transforming it into a full AI chatbot, according to a report by Bloomberg's Mark Gurman. The new version, codenamed “Campos,” is set to launch with iOS 27 and may be highlighted at the upcoming WWDC in June. Unlike the current Siri, which primarily handles voice commands, the revamped assistant will facilitate both voice and text interactions, shifting towards a more conversational AI model. This move marks a significant departure from Apple’s previous stance on Siri. Craig Federighi, Apple’s senior vice president of software engineering, had long advocated for a more ambient AI that integrates seamlessly into the system, rather than a chatbot. However, as tools like ChatGPT gain popularity, user expectations are evolving. People now look for AI that can engage in dialogue, demonstrate memory, and reason — features that Siri hasn’t traditionally offered. Apple faces competition beyond software. OpenAI is reportedly working on new hardware that could change how users interact with AI. This potential threat adds urgency to Apple’s efforts, especially as delays in enhancing Siri have been well documented. After several postponements and evaluations of partnerships, Apple has chosen Google’s Gemini as its main AI collaborator. If the report holds true, Apple is acknowledging that chatbot interactions are becoming the norm for AI. The challenge for Apple will be to develop this new chatbot without compromising its commitment to user privacy and a more human-like experience that doesn’t feel intrusive. WWDC could provide clarity on how Apple plans to navigate these demands.