"Wake Up" is a podcast from Veeam that focuses on the realities of cyber threats and the human experiences behind them. It highlights the urgent moments when security incidents occur, drawing on personal stories from those who have faced crises firsthand. The podcast aims to shed light on the emotional and leadership challenges that come with handling cyberattacks, capturing the anxiety and fatigue that often accompany these situations. The show emphasizes the importance of understanding cyber risks before they escalate into crises. It goes beyond technical discussions about ransomware and phishing to examine the cultural aspects and decision-making processes within organizations. The target audience includes Chief Information Security Officers (CISOs) and other executives, urging them to foster resilience and preparedness in their teams. With five episodes available, the podcast seeks to educate and inspire leaders to take proactive steps in safeguarding their organizations against future breaches. Hosted on Acast, "Wake Up" has been active since 2023 and is created by Veeam Software. Each episode aims to provoke thought and encourage discussions about cybersecurity readiness, stressing the need for a cultural shift in how organizations approach these threats.