Apple is preparing to launch a low-cost laptop aimed at competing with Chromebooks and Windows PCs. This move comes as part of a broader strategy to capture a more budget-conscious market segment, which has been growing in popularity among students and everyday users. The new device will reportedly feature a more affordable design, likely sacrificing some high-end specifications while maintaining Apple's characteristic user experience. Sources indicate that the laptop could be priced around $699, making it significantly cheaper than Apple's current offerings. The shift reflects increasing pressure on Apple from rivals that have successfully penetrated the education and budget markets. With the pandemic leading to a surge in remote learning and working, demand for cost-effective computing solutions has surged. The new laptop is expected to run on Apple’s M-series chips, known for their efficiency and performance. The company aims to leverage its existing ecosystem and software advantages, hoping to entice users who might have previously opted for more affordable alternatives. This could help Apple expand its user base, especially among younger consumers who prioritize cost without wanting to compromise too much on quality.