Meta Platforms is preparing to test subscription models for its major apps—Instagram, Facebook, and WhatsApp—in the coming months. A report from TechCrunch, confirmed by a Meta spokesperson, indicates these subscriptions will provide paid users with enhanced features and greater AI capabilities. The company aims to leverage its recent $2 billion acquisition of Manus, an AI agent developer based in Singapore, to enrich the subscription offerings. The new plans may give Meta a way to recoup its substantial investments in AI talent and technology, which have ramped up over the past year. While Meta has developed open-source large language models under the Llama brand, these subscription services will differ from competitors like OpenAI and Google, who charge for access to their advanced AI tools. One feature likely included in the paid plans is Vibes, an AI-driven short-form video tool that has been available for free since its launch in 2025 but will offer premium options for subscribers. These new subscriptions will be distinct from Meta Verified, the service launched in 2023 that provides verified badges and other benefits to content creators and businesses. Meta plans to actively seek user feedback as it rolls out the subscription options, suggesting a willingness to adapt based on community responses.