SpaceX has launched a new Starlink plan, Residential 100Mbps, priced at $40 per month. This is a significant reduction compared to the existing Residential and Residential Lite plans, which cost $120 and $80, respectively. The new plan limits download speeds to 100Mbps but includes unlimited data and no restrictions on upload speeds. It targets smaller households, accommodating typical internet activities like web browsing and streaming, but isn't suitable for heavy usage or larger households that engage in high-bandwidth activities. Currently, the Residential 100Mbps plan is available in select areas of the US, notably parts of Nebraska, Minnesota, and Nevada. Existing subscribers may switch to this plan if it appears as an option in their account. This move aims to attract more users to Starlink, especially as the service has surpassed 2 million active customers in the US. The new plan positions Starlink competitively against other US internet service providers, which generally charge around $80 per month, while also navigating challenges related to network congestion in certain areas.