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This Forrester report reveals that many companies struggle to achieve meaningful results from AI. Key findings highlight that leaders find AI tools often disrupt workflow and emphasize individual productivity over collaboration. The study outlines effective strategies for leveraging AI to drive business outcomes.
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Many companies are struggling to achieve the benefits they expected from AI, according to a Forrester study commissioned for 2025. The research, which surveyed over 500 decision-makers, highlights significant challenges in AI deployment. A major takeaway is that 75% of leaders believe AI tools emphasize individual productivity at the expense of team dynamics. Nearly 70% of respondents reported that switching between core work tools and AI tools creates unnecessary friction in workflows.
The study reveals that collaboration enhancement is vital for success, with 89% of leaders identifying it as critical to reaching their business goals. Interestingly, 83% expressed interest in using AI within a shared canvas to boost team collaboration. The report aims to address the disconnect between AI implementation and the hype surrounding it. It offers a strategic plan for organizations to effectively integrate AI, ensuring that teams can work cohesively and turn AI enthusiasm into tangible business results.
For those wanting more insights, Miro has hosted a webinar featuring Forrester's J. P. Gownder, who discusses the findings in detail. The report and webinar aim to provide a clear understanding of how to navigate the complexities of AI adoption in the workplace. Access to the Forrester AI Report is available for free after filling out a form on their website.
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